Huda Beauty
UGCBeauty

Huda Beauty

Organic content, cleared to run as paid

3-5

Creators briefed

1 + 2-3

Reel plus story frames each

Ad-ready

Every asset cleared for paid usage

THE BRIEF

The brief was content, not reach. A small group of creators, fully managed, producing assets the brand could run again as media.

THE CHALLENGE

The brand needed shootable, on-brand assets at volume, without booking a crew or running a reach campaign it did not want.

WHAT WE DID

We sourced a tight group of creators, wrote every brief, shipped every product and ran the rollout, so what came back was usable and cleared rather than merely posted.

DELIVERABLES

Products delivered by FollowingBriefs written by FollowingEnd-to-end managementUsage rights cleared for paid media
Our Work | Influencer Campaign Case Studies | Following